Print tips archive
Browse through this section for more useful
printing tips and ideas.
Digital Photos
These days
an increasing number of customers are supplying their photos via a digital
camera. This is a great innovation for colour and black & white
photos being reproduced in a promotional brochure. A 2x mega pixel
camera will give you high quality pics if you are not looking to reproduce
at poster size. They are ideal for 1/4 page size in an A4
document.
In order to obtain good quality printed
pictures the setting requires to be at "best -1800x1200." This means
your pics will have to be saved on CD, zip disc or another storage
device. Floppy discs will only accept 1.1mb and your "best-setting"
pics will usually exceed this. If you are doing this on a regular
basis, it may be worth investing in a CD Burner if you have an older
system. Alternatively, a brand-new system with in-built CD/DVD
Burner starts from approx. $800 complete with more processing speed and
hard-drive storage then you are ever likely to need.
What is a PDF?
The PDF
(Portable Document Format) has become the industry standard for sharing
document files across different platforms (PC & Macintosh) and
programs. To read a PDF on your computer, you will need to have
Acrobat Reader installed. This is freely available from the Adobe
website. You will then be able to view and print a document in colour or
black and white, irrespective of the program the document was created
in. We regularly use
PDFs to email proof layouts of artwork to clients who take advantage of
this technology. This drastically reduces the time taken to check
and improve multi-colour documents, enabling a smoother process for all
concerned.
|